In order to promote my collection of Vintage Transgressive, a series of six books I have decided to sell and promote them through Waterstone's. In my own opinion the best and only appropriate book store still thriving.
However they have recently had a re-brand and according to Creative Review did this with branding agency venturethree. Waterstones have gone from a very classic design, using a beautiful serif typeface and transformed it into a simpler, apparently more modern sans serif design.
So working with the new re-brand within my designs, I have posters that will be promoting the collection and will of course be including Waterstone's logo on it so everyone knows where. These posters will be in and around Waterstone's.
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